Senior Product Marketing Manager - Office 365 - Microsoft - Moscow

Job description
The Microsoft Office Division (MOD) business organization at Microsoft is looking for an experienced Subsidiary Product Marketing Manager (PMM) in Russia. This position drives the Office/Office 365 business in the corporate accounts segment.


The PMM at Microsoft is accountable for the revenue, scorecard and market share for their assigned products in Russia. This dynamic position requires a strong understanding of the MOD product set and a deep understanding of customer solutions and strategies.

The PMM is the leader, spokesperson and voice of the products they represent within the subsidiary. The role requires the ability to articulate the local competitive landscape and develop local compete strategies and product differentiation by leveraging corporate and local research, partner insights and customer feedback. This competitive knowledge and product expertise will help drive business and marketing planning.

The Product Marketing Manager understands, orchestrates, and influences customer campaigns and marketing activities and delivers product, solutions and customer campaign feedback to the business. An essential aspect of the role is to align the content, timing and delivery of marketing messages and outreach to Microsoft’s customers and partners. The PMM must develop strong partnerships with stakeholders to lead and execute the fiscal year local priorities, minimizing ad-hoc and un-integrated customer and partner outreach.



As a Microsoft Office Product Manager, you will be responsible for:

Core Subsidiary PMM Responsibilities:
- Business and Monetization - define, evolve and achieve ambitious growth goals and plans for your products. Drive changes in the business model, based on business issues and market dynamics. Contribute to fiscal year planning, sales forecasting and business reviews.
- Marketing Planning and Execution -own the execution strategy for your product area as defined by business plans, segment alignment and evangelism. Create and drive programs and promotions to reach your target audiences. Develop and apply opportunity targeting and customer profiling tools. Measure, track and report essential marketing KPI such as delivered impressions, test drives and ROI for your marketing activities as well as KPI for sales operations by segments such as revenue, scorecard metrics and market share
- Competitive Positioning and Response - monitor your competitors within your geography and ensure that competitive plans, response strategies and contingencies are the foundation of the overall subsidiary compete plans.
- Orchestration & Influence - work closely with segment teams to ensure segment plans contain the right focus on opportunities, benefits and the value proposition of your product/solution areas. You are also responsible for providing input to program management during the product planning process, based on segment audience insights.
- Product Advocacy - use your in-depth product expertise to localize, translate, deliver and evangelize core marketing content to clearly articulate value propositions to key influencers. Actively communicate feedback to the regional HQ, corporate and Office 365 WW community to influence and shape the corporate marketing strategies and deliverables to increase local relevance
- Positioning, Messaging & Storytelling - land and localize the positioning and messaging frameworks for your business line, promoting Microsoft’s overall strategy and direction to target audiences. Contribute to localization decisions ensuring content quality. Develop sales tools and delivering sales trainings for internal and partner sales people. Speak at customer and partner in-person and digital events

Position Requirements:
We are looking for candidates who are self-starters and have the ability to quickly learn the business and take on new responsibilities. This position requires excellent cross-team collaboration skills and strong problem solving capabilities. A high tolerance of ambiguity and a positive, can-do attitude are required as is the ability to quickly ramp up on new concepts and tasks.

- Ability to build and run virtual teams for programs, projects and priorities, gain segment and marketing support to drive strong growth of product revenue, share and scorecard metrics
- Ability to build and support communities
- Experience in product management or marketing is desirable
- Experience with productivity software and cloud technologies is desirable
- Experience in sales/marketing/business development in corporate accounts segment is desirable
- Excellent verbal and written communications skills as well as strong interpersonal skills
- Russian to be a native language
- Fluent English is required

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